A quantum particle can behave like a coin spinning on its edge, never falling heads or tails. This property is called coherence. When two such particles attract each other, their spinning begins to fall into step: if one coin lands heads, the other immediately lands tails. That correlation is called entanglement, and it does not appear on its own.
Researchers have shown that if even one particle is not initially spinning on its edge but lies heads or tails, entanglement will not arise at all. So for future experiments it matters to prepare particles in a state of coherence, otherwise gravity cannot entangle them. This changes the approach to testing the quantum nature of gravity: now it is clear what condition is necessary for success.
Maximal entanglement between two masses is reached exactly when the local coherence of each mass vanishes completely, so gravity, as it were, pumps the quantum resource out of each particle and into their joint state.